EU Responsible Person for Amazon: who needs one and why

They hold the technical documentation, verify a declaration of conformity exists where required, cooperate with market surveillance authorities, and act if a product is found unsafe.

Their name and contact details must be available to the consumer, typically on the listing and the product or its packaging.

An EU-established manufacturer, importer, authorised representative, or a fulfilment service provider established in the EU.

If none of your operators are in the EU, you must appoint an authorised representative established in the EU before you can sell compliantly.

Sellers list across several EU marketplaces but only fill the Responsible Person field on one. The other markets stay exposed and can be blocked independently.

Check every marketplace you sell on, not just your main one.